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facebook ad agency dallas texas

5 Simple Ways to Grow Your Business with Facebook

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5 Simple Ways to Grow Your Business with Facebook

Social media marketing is a core part of what we do here at 214 Interactive, mainly because in this day and age, it must be an essential part of your business’s marketing strategy. 

Facebook in particular is a great place to start, given the plethora of users and the ease of entry. Here are 5 simple ways you can grow your business today with a little social media marketing via Facebook:

 

1.   Drive to Brick-and-Mortar Locations

For businesses that have brick-and-mortar locations – restaurants, retail locations, etc. – use promotions on Facebook to entice followers and potential customers to visit you there. Share in-store events or give special incentives for purchasing or checking out the products in person.

2.   Run a Promotion

Promotions are an easy and simple way to gain Facebook followers, spread the word on new products or sales, or even provide exclusive sales. In order to qualify for the promotion, the post must either be shared, liked, or even tagged – boosting your visibility in the process.

3.   Show Community Support

Establishing yourself as “one of us” is always a good way to gain customer trust and loyalty. One way to do this is by promoting local events and sharing community news via your Facebook page. 

4.   Boost Posts to Gain More Visibility

One of the great things about social media marketing and advertising on Facebook is that the costs are relatively low. And because of this, it’s very easy to boost a post to gain more visibility. This increased visibility can lead to more sales – at a low cost to you. 

5.   Share Testimonials

Potential customers love hearing from other people and why they love/hate a product. Promote popular reviews or testimonials via your Facebook page, and be sure to ask customers to provide reviews directly on the Facebook page as well.

If you’re overwhelmed by the prospect of social media marketing and Facebook advertising, don’t worry – you’re not alone. Call us today at 214 Interactive. We are a leading digital advertising agency in Dallas, Texas, specializing in social media marketing and all things digital.  

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3 of the Best Uses for Facebook Lead Ads

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3 of the Best Uses for Facebook Lead Ads

All Facebook ads are created equal – right?!

 

Actually, Facebook offers different types of ads that can achieve different results.

One type of ad that we highly recommend to our clients at 214 Interactive is the Facebook lead ad. Facebook lead ads in Dallas are different than normal ads because they allow you to capture additional lead information about your prospective customers. The ads pop up as normal, and when the customer clicks, it asked for more information, based on your criteria. Here are 3 of the best uses for Facebook lead ads:

 

1.   Expand Your Customer Database

One of the best ways to use Facebook lead ads is to add new prospective customers to your database to receive newsletters and further communication from your company. It’s easy! Simply ask customers to “sign-up to learn more” or “subscribe now.” You’ll be impressed at how quickly your database grows.

 

2.   Run Insider Deals

Want to receive a special deal or promotion? Then submit your information here!

It’s one of the easiest ways to garner new contacts and stay in touch with future offers. In addition to asking people to submit their information in exchange for a deal, you can ask them questions about what products they are interested in, zip code, etc.

 

3.   Tailor Information to Specific Customers

Facebook lead ads give you a chance to learn more about the specific products and services a person might be interested in purchasing. Once you have that information, it is much easier to customize a marketing message specifically to them. You might also ask how often they’d like to hear from your business, and then send them insider information on the products they like.

These are just 3 of the many uses for Facebook lead ads. Give 214 Interactive in Dallas, Texas a call today to learn more about how we can tailor Facebook leads ads to grow your business. 

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