In the past, we’ve made sure to encourage you to respond to negative reviews. It gives you a chance to make things right, demonstrate great customer service, and it’s a reflection of your brand.
But what about postitive reviews? They are saying positive things…so should I respond?
The answer is a resounding yes!
At 214 Interactive, we specialize in online reputation management in Dallas, and here are a few reasons we always tell our clients to respond to positive reviews too:
1. It’s Just Good Manners.
Mama taught you to say “thank you,” and that doesn’t just apply to compliments in person! If a customer gives you positive feedback, it’s just the right thing to do to respond and thank them for their response.
2. It Boosts Search Engine Rankings.
Did you know that by responding to reviews in the right way, you can positively affect your search rankings? We all know how huge SEO is and if such a simple thing as responding to a review can help, why wouldn’t you do it?
3. People are Watching.
Remember: anything posted on social media is fair game for all to read, so why not make a positive impression? In fact, research suggests that up to 93%of consumers read online reviews to determine their impression of a brand and whether or not they will do business with them in the future.
4. It Generates Visibility.
Many times, responding on social media sites can boost visibility, particularly among friends of the customer who reviewed your brand. Showing a positive customer service experience and responding is a warm, welcoming way helps build trust of people who may be interested in your brand in the future.
If you want to learn more on how to respond to positive reviews and what to say to boost visibility and SEO, call 214 Interactive – the online reputation management experts in Dallas, Texas! We can’t wait to get started on building your brand.