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advertising agency dallas texas

Is your Home Services Business Google Guaranteed?

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Is your Home Services Business Google Guaranteed?

Are you a plumber, locksmith, HVAC company, electrician, or garage door company?

Then it’s time you get your business Google Guaranteed!

 

What is the Google Guarantee?

The Google Guarantee is one of the latest safeguards available from Google to ensure customers receive quality service each time they hire a contractor from a Google Ad. It not only helps potential customers, but it gives you a boost in search as each Google listing ad will show “Google Guaranteed” right there for all to see at the top of the page.

If a customer is not happy with the level of service and quality from a Google Guaranteed business, then Google will give them their money back, up to $2,000! The job must be booked through Google Home Services Listings, and Google will review the case and determine the best resolution. It’s a great way for customers to gain confidence in a business they have never tried before because they know their money is coming back if a job is not done right.

 

Are there Other Benefits for My Home Service Business?

The answer is yes! Signing up as a Google Guaranteed business gets more visibility, a Google badge of approval to display on listings, premium promotions tailored to you from Google, more lead generation, more reviews, etc. It’s a fast, easy way to grow your business and create better online ads.

 

How do I Sign Up?

Google pre-screens each applicant before they can become a Google Guaranteed partner. Simply visit the Google website and fill out the form here. Google will need your driver’s license, insurance information, etc. to get you verified. 

 

If you have questions about getting Google Guaranteed, or simply need help with online advertising in Dallas, Texas, search engine optimization, or content creation, give us a call at 214 Interactive today.

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5 Ways to Take Your Social Media Visuals to the Next Level

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5 Ways to Take Your Social Media Visuals to the Next Level

These days, social marketing is an integral part of any digital advertising strategy. And with so much content for a potential customer to sift through, the necessity for powerful content increases.

 

So it begs the question – how do I make my company stand out from the clutter?

Two words: Iconic Visuals

Want to take your social media visuals to the next level? Take these 5 cues from 214 Interactive – a top digital advertising agency in Dallas, Texas:

 

1.   Color Choice

There’s a reason there are so many filter options on Instagram! Color is powerful, and the colors chosen can create eye-catching content. In fact, a recent study shows that within 90 seconds a person as made up their mind about a person, brand, or product – and 62-90% of that decision is based purely on color. Pick colors for your visuals that tell a story.

 

2.   Typography

Adding text to your photos or visuals can work to maximize it’s appeal. Generally speaking, web images should be in a sans-serif font and be sized to highlight your photo seamlessly. Kerning and leading helps everything to harmonize and choose 3 fonts maximum.

 

3.   Be Consistent

Just like any branding message, the message you put out via social media should be consistent – and so should your visuals. Use the value of repetition to build a look that is distinctively yours, showcasing the same color scheme, fonts, and logos throughout your communication. Over time, followers will instantly recognize the visual and relate it back to your product or service.

 

4.   Add Balance

This one can be tricky but is an important aesthetic to your eye. When taking photos, play around with spacing of the objects – and later text – to balance everything visually. And balance doesn’t necessarily mean everything is symmetrical. Balance can be symmetrical, asymmetrical, radial, or even crystallographic (think patterns).

 

5.   Layer with Contrast

Contrast is an important concept in photography, and it is important in helping your social media visuals stand out as well. Contrast can be added with varying colors (light/dark), shapes, or even sizes.

 

Need help creating compelling social media visuals that stand out from the clutter?

 

214 Interactive specializes in social marketing, social branding, digital content creation, and so much more. Call us today for a consultation and learn how we can help grow your business!

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