Online Reputation Management for Local Business

Your reputation is what you say about yourself and what others say about you. Today, customers use websites like Yelp, Urbanspoon, Tripadvisor, and Facebook to voice their opinions, and this constant chatter directly impacts sales.

MONITOR from 214 Interactive shows you all of these conversations and helps you improve your visibility.

KEY FEATURES

Our system gathers all the data your business needs to get a complete picture of your online reputation. It’s all done automatically, so you won’t need to learn complicated software.

VISIBILITY Verify the accuracy of online business listings across review sites, directory sites, and social networks. Inconsistent listing data can lead to poor placement in search engine results.

VISIBILITY

Verify the accuracy of online business listings across review sites, directory sites, and social networks. Inconsistent listing data can lead to poor placement in search engine results.

REVIEWS Pull in results from major review websites to view overall scores and see which keywords customers are using to describe a business.

REVIEWS

Pull in results from major review websites to view overall scores and see which keywords customers are using to describe a business.

MENTIONS Compile mentions from unstructured sources including news sites, blogs, and social networks. Highlight the most positive and negative mentions using automated sentiment analysis.

MENTIONS

Compile mentions from unstructured sources including news sites, blogs, and social networks. Highlight the most positive and negative mentions using automated sentiment analysis.

REPORTS Weekly reports break down how your business is faring in online conversations and provides you actionable information. Alerts are also sent every time a new mention is found.

REPORTS

Weekly reports break down how your business is faring in online conversations and provides you actionable information. Alerts are also sent every time a new mention is found.

Transient

Social Marketing for Local Business

Social media takes work, there’s no doubt about it. Any business that has tried running a Facebook Page or a Twitter profile knows that gaining new customers is more difficult than it seems. 214 Interactive helps local businesses use social media to generate leads and improve ROI.

At the end of the day, it comes down to focusing on three areas:

  1. Building a Fan Base
  2. Conducting Customer Service
  3. Generating Leads

SOCIAL from 214 Interactive helps guide you through these three steps and ensure that you're getting the most out of social media.

Streamline Social Publishing

  • Monitor Facebook, Twitter, Foursquare, and Google+ accounts all on the same screen.
  • Schedule posts and preview the content before you publish it.
  • Follow social activity and get important analytics right from the SOCIAL dashboard.

The MOST SUCCESSFUL companies on social media have one thing in common: a steady stream of interesting, relevant content.

Transient

Interact with real-time business leads.

Lead generation is the fastest way to find red-hot business opportunities through social networks.

1. Start by entering a search term that’s applicable to your business. For example, if you’re a locksmith, try "locked keys in car".
2. Identify the hottest leads based on what people are currently talking about.
3. Reply to the lead with the click of a button.

Discover content to create compelling channels.

Thinking up new things to say on social media can be difficult. SOCIAL from 214 Interactive helps local businesses create compelling social media channels that people want to tune into.

  1. Search for keywords that are relevant to your business. For example: "baking", "italian recipes", "fitness advice".
  2. Gather articles, posts and other content that’s relevant to your local audience.
  3. Choose the content you want to publish and post to any or all of your social media accounts.