That’s a Dumb & Dumber reference... so we unfortunately digress off the bat with this post.
Anyways, if the definition of “insanity” is accurate, wouldn’t the definition of “sanity” be, “doing the same thing over again and expecting the sameresult?”
When you find something that works, do you try to fix it or do you replicate it? The last company we built and sold was successful for many reasons including the company culture. We were a young, hip, fun…and yes a productive gathering of top talent - happy to come to work every day and contribute to the growth of the company. We would have to be insane to not try to replicate what made us successful in the past.
When we sold eCarlist, we were sadly plucked from the offices we custom-built to cultivate our company’s culture, and consolidated with the other hundreds of existing publicly traded employees in a more “corporate” environment. The first day of our move, you could hear a pin drop in the new office and it was glaringly obvious that the company culture we worked so hard to build was gone.
But don’t cry for us, Argentina. The sequence of events over the past 5 years led us to form 214 Interactive. And we have all intentions to replicate our success starting with our office space.
So we are proud to announce our move back to Mockingbird Station, one of the hottest, hippest and yet productive locations in Dallas, and where we got our start. “The Station” is great for its urban-style architecture, the Dart Rail that carries its residents to & from downtown, the mix of retail stores, restaurants and its nightlife. It is home to the Dallas International Film Festival, skate shops, art galleries, mixology bars and a brazilian wax joint (which always leaves us scratching our head) and there are rumors that Erika Badu lives in the penthouse condo. There were many-a-deals inked over a Macallan 18 at the Pub upstairs, and our think-tank lunches usually maxed out waiter’s capacity.
If you’re in the neighborhood, stop by and get a drink coupon. We just may join you.